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"Are your customers reading about you, or your competitors?"
With proven expertise understanding a client's product and promoting its value to customers, Matt finds the right media, then builds relationships with key editors and writers that result in long-term, high value media coverage.
A skilled writer, editor and public relations professional, Matt's work with software start-ups through international corporations positions clients in a vast assortment of trade publications as well as in mass media like The New York Times and National Geographic Traveler.
Matt graduated from SUNY Albany with a degree in political science, and from the Defense Information School. He is the author of a book on crisis communications based on best practices and his real-world experience.